Unsupportive shoes cause instability and misalignment

When your arches collapse, your foot tends to roll inward (overpronate), throwing off your body’s natural alignment. This creates strain not just in your feet—but up through your ankles, knees, hips, and lower back.

Fulton addresses this problem at its core by giving your feet the structured, responsive support they need to function properly.

“I’ve been struggling for the last 3 years with extreme lower back, knee and ankle pain. My chiropractor told me it was because I have flat feet and overpronate. I bought Fulton insoles on a whim and within a week of wearing them, my pain was gone, and my body was fully aligned. I feel like a new person.” - Mark G.

Without proper arch support, people with flat feet are more likely to have instability in their ankles. This instability results results in overpronation and pain throughout the entire body. This affects millions of people and can lead to serious injuries over time.